Hacking digital whiteboarding tools and design software to do cluster analysis present similar limitations as physical post-its.
With Notably’s data-driven digital sticky notes you can do affinity mapping and cluster analysis without the extra step of manual data entry & sacrificing good data hygiene.
Choosing to organize data either visually on a canvas or hierarchically in a spreadsheet shouldn’t be a binary choice before analysis.
Toggle between these two views or work in a split-screen workspace that’s always in sync as you synthesize data into insights.
Cluster analysis and affinity mapping is a timeless technique for analyzing qualitative research. Participant, sentiment, and tags are coded to your digital sticky notes to instantly recolor.
Filter and search to segment large datasets during cluster analysis, unlocking entirely new lenses and perspectives never before possible.
Researchers gain spatial awareness when doing cluster analysis with digital sticky notes, much like they did in physical war rooms.
Notably takes that up a notch by magically transforming sticky notes as you zoom in and out on the canvas, giving you the granularity you need to make conclusions on your research data.
Cluster Analysis Features
Search & filter
Analyze research data in a split-screen workspace with digital sticky notes and a table that is automatically generated and can be traced back to the original source data. See your cluster develop visually on a canvas and hierarchically in a spreadsheet.
Affinity mapping and cluster analysis is one of the most reliable forms of finding themes in qualitative research data. In Notably you’re not just creating a picture of themes. Create real thematic relationships between disparate pieces of raw research data with a simple drag and drop experience.
With Notably, you can cluster data faster, empowering you to go deeper and more rigorous with the synthesis process without the added time. Instead of only clustering for affinity, or similar for similarities sake, you can also cluster by tension, contrast and contradiction to find unexpected insights.
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