March 30, 2021
One Year Later... 6 Insights on the Changed Landscape of UX Research
Notably set out to learn what a 'minimally lovable product' for UX researchers might look like, but along the way we also learned how the pandemic impacted research programs and the people behind them. While we heard a lot of expected impacts such as more remote sessions and increased workloads, we also learned a few unexpected insights as well. Here are 6 insights on the changed landscape of UX research.
March 16, 2021
How to Use Journey Maps for Ideation
A journey map is an artifact that leverages storytelling to communicate a journey through a specific process using the lens of a persona. Often times multiple journey maps are created to frame experiences in new, unexpected ways. Unlike other process flows or task flows, journey maps emphasize the human's experience rather than technology. Included in this post is a journey map template you can use for free in Figma.